What is the output? Definition

Imprint in books and mass mediainformation fulfill the same role as a citizen's passport. Thanks to them, the reader can get acquainted with the short content of the work, and the advertiser - see the print run and, depending on this, calculate the effectiveness of the submitted advertisement.

What is the output?

Consider the definition of this concept. According to the standard, the output is a set of information that characterizes the publication and is aimed at informing users, bibliographic processing and statistical accounting of publications. Their availability is mandatory and regulated at the legislative level. Information on what the output is and what information should be included in this complex contains Article 27 of the RF Law "On the Mass Media", as well as a document developed by the Russian Book Chamber entitled "System of Standards for Information, Library and Publishing ".

Violation of the publication publication system results in administrative liability in the form of a fine. Also attracts and confiscation of publications that do not comply with the norms of legislation.

The rules for processing information included in the category "output data", the value of which is quite large, is one of the most important aspects of publishing.

Radio and television broadcasts

The law "On Mass Media"is quite extensive. In it you can find information about what the output of radio and television shows is. Broadcasting companies must report this information without fail. Their standard output is an official name, callsign, and a logo or emblem.

Announcement of information about a radio station or TV channel,according to the Law, must occur at least four times a day. However, basically these companies call themselves on the air much more often. After all, the name and logo are an important attribute of advertising and the corporate style of the organization.

It is also necessary to declare the name of each new program that is broadcast.

Due to the fact that television in our time hasa tangible impact on all segments of the population, as well as taking into account the content of some programs, media products that have a restriction on distribution and viewing, should be marked with the appropriate sign.

Copies of broadcast programs should contain suchoutput data: name, date of airing, name and initials of the editor-in-chief. And also the circulation, the address of the editorial office, information on the availability of the price or free distribution.

Imprint of periodicals

The main feature of the media is its regularityrelease. However, it is very often forgotten to indicate this information in the editorial office. Sometimes they confuse the year and the date of the foundation of the publication with the year and date of publication of the first issue.

In addition to this, for periodicals (except newspapers), the output data is:

1. The title of the media in general and the current issue.

2. Indication of the publishing organization.

3. Subjects, type of publication, periodicity, features of the issue.

4. Information about the editorial team.

5. Numbering.

6. Output information (name, founder, editor in chief, number and date of issue, time of signing for printing (for newspapers), circulation, index, addresses of the editorial office, publishing house and printing house, price or notes "Free price" / "Free"; products in the event that the media content can harm the children's audience).

7. Graduation information.

8. Classification indices.

9. Barcode.

10. International serial number.

11. Copyright.

The output of newspapers has its own specific composition:

1. The name.

2. Subheading information (publisher, periodicity, date of foundation, annexes and parallel foreign language publications).

3. Date of issue.

4. Numbering.

5. Graduation data.

6. Information on the composition of the editorial board.

Imprint in the books

Surely everyone in their hands was holding textbooks ornovels. And what are the output data in the books, everyone who at least once used the library services knows. Their availability greatly facilitates the search for necessary literature and promotes the effective processing of publications.

The output of the book should contain the following items:

1. Name (basic, parallel, alternative).

2. Information about the author and those who contributed to the publication of the book.

3. Nadzagolovochnye data (the name of the organization that publishes the publication, the series in which it is included).

4. Classification indices.

5. Subheading data.

6. Copyright.

7. Graduation data (information about the state registration of the publisher, circulation, etc.).

8. Annotation.

9. Standard international numbers.

10. The layout of the catalog card.

All books on the territory of a particular country shouldcontain annotation and bibliographic data in the state language. The only exception is publications in foreign languages ​​aimed at spreading abroad.

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